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Implementation Process of Claw Machine House

Implementation Process of Claw Machine House
Implementation Process of Claw Machine House

Full-Scenario Operation of Claw Machine Stores 27ce3905025118251b4326f7f4ff9e1.jpg

  • Site Selection and Decoration Scheme Design
  • Machine Proportioning and Main Flow Line Planning
  • Gift Procurement and Price Control
  • Profit Point from Secondary Redemption
  • Pre-Opening Staff Training
  • Leverage the Supplier's Accompaniment Service

Site Selection and Decoration Scheme Design

Implementation Process of Claw Machine House

Choosing vivid colors to form the brand's main visual identity helps it stand out quickly among the "vast sea of stores".

Machine Proportioning and CAD Planning

full scenario operation of claw machine stores954-0 Site Selection Strategy:It covers an area of 207 square meters around the circular patio on the first floor of the shopping mall. On its right side are Lego and Pop Mart stores, with elevators and escalators nearby, and it is close to the main customer flow line.

Gift Procurement and Price Control

full scenario operation of claw machine stores954-1

The display of gifts directly affects the foot traffic of a claw machine store.

The proportioning of gifts directly impacts the performance of a claw machine store .

The cost of gifts directly influences the profits of a claw machine store.

Strategy: Choose professional suppliers to avoid trial-and-error costs.

Profit Calculation Formula for Secondary Redemption

1.Typically, the pricing is determined by multiplying the unit cost of the procured gifts by a factor of 2 to 4. For example, if the unit cost of a gift ranges from $0.2 to $4.5.

2.Conversion Formulas

Selling Price = Cost of Gift × 2 (60% Profit Margin)

Cost of Gift × 3 (70% Profit Margin)

Cost of Gift × 4 (80% Profit Margin)

Calculation Example: 8 × 3 = 24

Winning Rate = (Cost of Gift / Selling Price) × 100%

Calculation Example: (8 / 24) × 100% = 30%

3.How to Calculate Prizes

Number of Coins for Prize = Cost of Gift / Coin Value / Winning Rate

Number of Rounds for Prize = Number of Coins for Prize / Number of Coins Inserted per Transaction

Calculation Method

Gift Cost: $5

Venue Coin Value: $1

Winning Rate: 30%

Game Play Requirement: 2 coins per game

Number of Coins for Prize: 5 / 1 / 30% = 16 coins

Number of Rounds for Prize: 16 / 2 = 8 rounds

Pre-Opening Staff Training

Implementation Process of Claw Machine House

Make full use of the supplier's escort service

Make full use of the supplier's escort service to enhance the brand's operational capabilities.

Opening Planning

Event Plan

Gift Display

Staff Training

Data Analysis

Customer Acquisition and Promotion

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